A website that was becoming harder to control
Webflow gave the team speed early on, but over time the freedom to edit styles and layouts created inconsistencies across the site. The marketing team needed flexibility, but the design team needed stronger governance.
- Freely editable page styling made visual consistency difficult to protect.
- Reusable design patterns were drifting as more people updated pages.
- Advanced SEO, structured schema, and customization needs were pushing beyond the platform.








